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PHOTOSHOOT OF THE 10TH LINGERIE COLLECTION

  Helen Valk Varavin is releasing her 10th silk lingerie collection this summer. The colors and designs are so glamorous, you will gladly agree with a spontaneous beach trip even if you don't have your swimsuit with you. Special thanks to: Hair: Ruslan Varavin MUA: Piret Sootla Photographer: Ruslan Varavin Models: Herke, Liisa, Helen, Jaalika Video author: Jaalika Lokotar

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10th COLLECTION ANNIVERSARY

Ciao Bella, first lingerie collection Helen Valk Varavin is releasing her 10th lingerie collection this summer and we would like to share her story how she taught herself to sew designer silk lingerie. The idea came to her when Estonia struggled with economic crisis. It was a time when Estonia wasn’t so widely aware of indie lingerie designers. The local stores sold cheap mass production lingerie. The colors were nice enough but when it came to having a bigger bosom, the selection shrunk down to bras that were the color of sadness. The straps were about 5 cm wide and there were at least 5 hooks to hold all that weight up. Harness to fight gravity, Helen laughed. As you...

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MAGIC MONDAY

Meet Magic Monday, the perfect dessert for your wardrobe. The collection was inspired by the happiness we feel in a new dress. Remember? When you were a little girl and got a new dress and it was so pretty that is just wanted to twirl and twirl in it?  

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A/W 2016

The Helen Valk Varavin A/W 2016 collection carries a dark romantic feel and features new luxurious jewel tones. The new skulls in bloom print is a mix of photorealistic details infused with soft hand painted flowers. Photos: Ruslan Varavin

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